AI at Klickmeister

Policy for the use of artificial intelligence

AI is a tool, not a substitute

We use AI to support analysis, structuring and development.
Responsibility for the results remains with us.

People remain at the core

Our work is based on experience, collaboration and a clear understanding of users and systems.
AI complements this process, but does not replace it.

Results are reviewed

AI can generate suggestions or content.
It can also produce incomplete or incorrect results.
Everything we deliver is reviewed and contextualized by us.

Transparency in projects

When we use AI, we do so transparently.
We communicate where it adds value and where its limitations lie.
Decisions about the use of AI are made on a case-by-case basis, in close dialogue with our clients.

Measured use

We use AI where it creates real value.
Not simply because it is available or trending.
AI is applied across different areas such as analysis, development and early-stage content work.

Responsible handling of data

Data handling is a high priority for us.
Personal data is not shared with external AI providers or their models.
The processing of larger datasets only takes place with prior coordination and approval.

Continuous development

AI is evolving rapidly.
We continuously refine how we use it — with a focus on responsible application, meaningful value and thoughtful design.